SSG_

Overview

SSG Insight is an intelligent workflow and asset management specialist, improving the overall efficiency, growth, and profitability of businesses with Agility, their market-leading solution. 

A global leader in their industry since 1983, SSG Insight calls on their forty years of experience to create and facilitate smart workplace ecosystems. Their software manages people and machines, and unites data across the key areas of their client’s organisations. 

SSG Insight was looking for a marketing agency that shared their values of dependability and tenacity to help convey the value and impact of their expertise.

Our services:

  • Web design and development
  • Copywriting
  • Paid social media
  • SEO strategy
  • Brand development
  • Video and animation

Process

Believing in our ability to deliver incredible outcomes, SSG Insight invited us to pitch our full-service support in 2019. 

After an extremely competitive pitch process, we were awarded the work that year. We began by immersing ourselves in the SSG brand, co-creating a brief together.  

We developed a visually impactful new website that helped showcase the brilliance of their service. From there, our goals were to refine the brand’s proposition and key messages, develop content to increase brand awareness, generate business leads, and measure success.

“We selected Punch as our agency partner to deliver full-service support across all marketing channels. This process began by refreshing the brand, relaunching the website, and now pushing forward to a longer brand development strategy across our global network. The team play a vital role in our strategy and work very much as part of our team to deliver success. Punch has never missed a deadline and deliver a more cohesive approach 
to marketing with greater brand visibility across social media,
 PR and web.”

James MacPherson

CEO, SSG Insight

Outcome

Our integrated support grew to be a total brand solution at an exciting period of brand growth for the client across their global client portfolio. 

This has required consistent effort at maintaining communication to ensure brand continuity across their teams, which we’ve achieved with great success.

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